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Italy Target Motivation

Inspiring Italy for incredible incentive travel and memorable events

Target Motivation is a Destination Management Company (DMC) in Italy with offices in Rome, Milan, Venice and Florence. Operating since 1985, we specialise in MICE business and events throughout Italy. We use a tried and tested formula for organising the 1000+ successful events we carry out each year.

Our team of local expert travel managers create memorable corporate conferences and association meetings for your delegates in iconic cities and destinations. We co-ordinate everything from site inspections, spousal programmes, AV, classical entertainment, themes and decor for gala dinners, transportation, hotel negotiation, private guides and team building activities. We also do product launches, trade fair set-ups, graphic design, digital communication and green events.

As one of Italy’s largest DMCs and event management companies, we have excellent purchasing power and relationships with our suppliers throughout the country.

Italy has many inspirational destinations to reward your incentive travel winners from the historic cities of Rome, Venice, Milan and Florence to the coastlines of the Italian Riviera and the dramatic island of Sicily. Historical palaces are used for gala dinners and team building activities include cooking classes and driving classical Italian cars through Tuscany.

Contact us for ideas and inspiration for your next event in Italy.

Latest Destination News
– Formula 1 Grand Prix: Let us host your group at the Imola Grand Prix and the Italian Grand Prix in Monzo
Top group travel tips when visiting Treviso in Italy
Recent M.I.C.E events held in Italy with Target Motivation DMC
New Veloleo Rickshaw tours in Milan, Italy
Target Motivation wins Luxury Travel Guide’s Best PCO / DMC Award

Top Destination Highlights in Italy

  • Explore the area around the Vatican and see St Peter’s Basilica
  • Driving tour of Tuscany in classic Italian vehicles such as Ferrari, Fiat and Vespa
  • Take a scenic boat tour to see the Blue Grotto in Naples
  • Participate in a cooking class and dinner on Tiber Island
  • Enjoy a Gladiator theme dinner in one of the historical palaces
  • Visit the Spanish steps, Trevi Fountain and ancient Colosseum on a Rome city tour
  • Ride a 4×4 to visit Mount Etna on the island of Sicily
  • Sundowner champagne stop during a scenic drive along the Italian Riviera and Cinque Terre
  • Reward your incentive winners with a relaxing beach getaway at Hotel Cala Di Volpe in Porto Cervo